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Activated 2025-04-28
[ Digital Marketing Manager] Unleash your creativity to energize campaigns in an exciting lifestyle brand environment!
| Company Name |
Monster Energy Japan |
|---|---|
| Job Type |
Consulting - Marketing and PR Consulting
Planning/Marketing/PR - Digital/Web/SNS Marketing Planning/Marketing/PR - Planning/Marketing |
| Industry | Food and Beverage Production |
| Location |
Asia
Japan
Tokyo
Shinagawa
|
| Job Description |
Position Summary: The role will be responsible for developing and executing digital marketing and paid media strategies for all Monster Energy Company brands, and potentially other assigned markets across Asia. The mission is to ensure Monster’s bold, disruptive brand culture is authentically represented online, while driving consumer engagement and business impact. Essential Job Functions: 1. Develop and implement integrated digital marketing and paid media strategies across platforms, aligned with brand objectives and local market needs. 2. Lead day-to-day campaign planning, execution, and optimization across key paid media channels (Meta, TikTok, Google/YouTube, X/Twitter). 3. Support media strategy and campaign execution in assigned markets, ensuring timely delivery, optimization, and performance analysis of paid digital campaigns. Oversee local organic and paid social media presence, including content calendar development, community management, and performance monitoring. 4. Manage digital deliverables for streamers and ambassadors, ensuring brand alignment and tracking performance on earned and paid media. 5. Support local marketing teams in developing promotional microsites and landing pages, ensuring compliance with Monster Energy’s global digital guidelines. 6. Collaborate with global and regional teams to localize web content, maintain product listings, and highlight local Events, Athletes, Ambassadors, and Streamers. 7. Work alongside the Analytics team to deliver monthly and quarterly reporting with actionable insights and media performance highlights. 8. Lead digital content curation and copywriting for organic and paid media channels. Extract content insights to continuously improve digital performance and inform creative direction. 9. Keep up to date on the latest media trends, emerging media and the holistic media landscape. Stay connected to the media marketplace and develop relationship with media vendors. Support e-Com efforts with media campaigns that will help drive and measure sales. |
| Company Info |
Monster Beverage Corporation, based in Corona, California, is a leading company in the beverage industry known for its extensive range of energy drinks. With a commitment to innovation and quality, Monster Beverage continues to expand its global presence in over 144 countries and territories worldwide. Measures against passive smoking information: No indoor smoking allowed |
| Working Hours | Monday - Friday: 9am to 6pm |
| Job Requirements |
Position Requirements: - Bachelor's Degree(Preferably in the Marketing or related field) - Between 1-3 years of experience in digital marketing, communications, or media, ideally within consumer goods, lifestyle brands, or media/advertising agencies. - Advance user of Microsoft Office, Project Management Software is a plus (Air table/Click up). - Preferred Certifications: Hands-on experience with digital platforms including Meta Ads Manager, Google Ads, and TikTok Ads. Certification is a plus. Programmatic advertising, influencer marketing, and content marketing is a plus. - Fluent in English and Japanese. Additional Knowledge or Skills to be Successful in this role: - Solid grasp of lifestyle marketing, sponsorships, digital activations, event integration, and influencer strategy. - Strong understanding of evolving digital and social media trends, with the ability to adapt content to emerging formats and audience behaviors. - Strong verbal and written communications skills. |
| English Level | Business Conversation Level (TOEIC 735-860) |
| Japanese Level | Business Level(JLPT Level 2 or N2) |
| Salary | Depends on experience |
| Other Salary Description |
Commuting/ Transportation Allowance Variable Bonus |
| Holidays |
Five-Day Workweek Paid Annual Leaves(10 days) |
| Job Contract Period |
Full time position |
| Nearest Station |
2-9-15 Futaba, Shinagawa-ku, Tokyo, Japan NF Park Building 6-minute walk from Nishi-Ōi Station |
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